Resources for Municipalities
Empower Your Municipality
Learn how to amplify your town's unique offerings by accessing these tailored resources to elevate your municipality's tourism strategy with diverse marketing tactics and invaluable industry insights.
Workshops
Discover Puerto Rico workshops provide valuable insights into the industry's best practices and resources for marketing your town and local businesses. Join us to learn how to grow tourism in your municipality and maximize its potential for success.
Site Visits
Discovering the Island's offerings is pivotal in the event planning and familiarization process, enabling your DMO to grasp the essence of Puerto Rico's product. This essential step paves the way for meeting planners to personally evaluate potential venues, hotels, local suppliers, and off-site activities within your municipality. Our dedicated Local Communications, Public Relations, Sales, and Destination Experience teams are ready to showcase your town's unique features and provide expert knowledge on Puerto Rico's rich cultural, gastronomic, and historical landscape. Doing so ensures that the essential resources and insights needed to organize memorable and impactful events in Puerto Rico reach the right audiences.
FAM Trips
Showcase everything your town has to offer with a FAM trip! These group familiarization trips provide top-tier journalists and influencers with a firsthand experience, allowing them to explore your area's unique offerings, events, and cultural highlights. During curated FAM Trips, the media will receive information, interviews, and multimedia content to inform their coverage, resulting in editorial pieces after the trip.
Photo Library
Access an extensive collection of high-quality, inspiring images of the Island for free through Discover Puerto Rico's media asset library, requiring only proper attribution. This Photo Library, accessible online via Photoshelter, offers a wide range of images showcasing popular attractions, activities, points of interest, and municipalities, helping you find the perfect visuals to represent the beauty and diversity of Puerto Rico.
Discover Puerto Rico Travel Advisor Rewards Program
This program is designed to engage, inspire, and reward travel advisors for bringing more travelers to the heart and soul of the Caribbean. This first-of-its-kind program reflects Puerto Rico’s ongoing efforts to strengthen its partnership with the travel advisor community, recognizing its critical role in boosting tourism and highlighting the Island’s offerings.
How Does This Program Work?
Open to all travel agencies and advisors, the Discover Puerto Rico Rewards program allows participants to earn points for every confirmed hotel booking made for Puerto Rico. Advisors can book through tour operators, wholesalers, third parties, or directly with the hotels. Eligible bookings must include a minimum of a two-night stay. Points earned can later be redeemed for rewards, including hotel stays and exclusive merchandise.
Industry Events
Find upcoming events that are relevant to the island's tourism industry, such as sales missions, meetings, and more.